With all these optimisations and other technical studies, we achieved the same turnover and number of transactions by spending 47% less budget at the end of 1 month of work.
- It should not be forgotten that everyone can use the Google ADS panel and spend budget. But the important thing here is to get the return on the budget you spend and maximise this return. The fact that you are currently satisfied with your adverts does not mean that you cannot achieve more efficiency with this budget or that you will not achieve the same figures with less budget.
- Although the Google ADS panel is seen from the outside as an area that almost anyone can set up and manage, it contains very fine details and requires sufficient experience. Otherwise, it is unfortunately possible to obtain results far below the efficiency that can actually be obtained with the budget spent.