Akşam
We Achieved 4.65 Times Growth in Organic Traffic in 3 Months

• Site Internal SEO Analysis
  We conducted an analysis of Aksam.com.tr in line with current algorithms and worked simultaneously with the software team to address the most critical errors on the site. These adjustments were prioritized and planned for implementation.
• Competitors’ SEO Qualities and Strategies
  Recognizing the intense competition in the digital publishing industry, we thoroughly analyzed the working strategies of our competitors down to the finest details. Utilizing the acquired know-how, we aimed to stay ahead of our competitors by predicting the next algorithm update.
• Identification of Keyword-Optimized Pages
  By performing detailed analyses such as the usage rates of selected keywords, the existence of pages related to these keywords on the site, and measuring the technical proficiency of these pages, we aimed to optimize pages related to keywords for SEO, leading to an increase in rankings.
• Keyword Identification
  After a thorough analysis of websites in the industry and the AKŞAM website, we identified searches that could yield results. In the initial stage, we identified 30 keywords, determining their search volumes and return rates to establish our key keywords.

From design to development, site speed to mobile compatibility, articles to site management, we ensured the resolution of all identified errors through comprehensive analysis.

With the initiation of off-site SEO efforts, we gradually progressed and began to witness an increase in traffic. Based on our data, we anticipated a surge in industry traffic starting in April, leaving us with limited time. Therefore, we needed to take careful and solid steps. We calculated the return time for each backlink, identified their contributions to the site, and proceeded in a controlled manner.